Marketing Content Creator

The Marketing Specialist supports the marketing team by creating, organizing, and executing marketing initiatives that promote reverse mortgage awareness and support sales outreach. This entry-level role is ideal for a detail-oriented communicator who enjoys writing, staying organized, and learning new tools. The specialist will assist with content creation, campaign execution, CRM updates, and loan officer support, while gaining hands-on experience in a specialized and fast-growing segment of the mortgage industry. Key Responsibilities Content Creation • Assist in writing and editing content for monthly emails, newsletters, and educational materials. • Repurpose content for email, web, social, and print channels with guidance from senior marketing leadership. • Draft basic educational materials such as FAQs, explainer sheets, and borrower or partner summaries. • Support the creation of marketing assets used by loan officers and referral partners. Help maintain content version control and ensure materials reflect updated guidelines and compliance requirements. Project & Campaign Support • Support the setup, testing, and deployment of marketing campaigns within CRM and automation tools. • Assist with tracking campaign performance and organizing reports for leadership review. • Help maintain project timelines, content calendars, and asset inventories. • Coordinate with creative, compliance, and operations partners to keep deliverables on schedule. Loan Officer Support • Assist with creating basic loan officer collateral, including email templates, social posts, and event resources. • Respond to loan officer marketing requests with direction from senior team members. • Help maintain the marketing library used by loan officers for outreach. • Support field teams by ensuring materials are updated, compliant, and easy to access. Campaign & Program Development (Overall Responsibilities) • Assist with research on industry trends, competitor content, and audience behavior. • Help organize marketing programs that support sales, product education, and consumer awareness. • Prepare drafts and supporting materials for webinars, workshops, CE presentations, and advisor education initiatives. • Ensure all materials follow compliance guidelines and brand standards. Skills, Knowledge and Expertise • 0–2 years of marketing, communications, or administrative experience. Experience in financial services is a plus but not required. • Strong writing, editing, and organizational skills. • Comfort using CRM and digital marketing tools (e.g., Salesforce, HubSpot, Total Expert, or similar). • Ability to learn quickly and manage multiple tasks in a deadline-driven environment. • Basic understanding of digital communication channels, including email, social, and web. • Proficiency in Microsoft Office and willingness to learn additional platforms. Benefits • Above market salary • HMO on Day 1 for principal and two dependents • Government-mandated benefits • Performance-based Incentives • Quarterly Company Events • 1,000 PHP De Minimis • Equipment and software provided Originally posted on Himalayas