Growth Marketing Lead - Amazon

About Trafilea Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands. With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands. We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint. Why Trafilea We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast. 🚀 We build and scale our own brands. 🦾 We invest in AI and automation like few others in eCom. 📈 We test fast, grow fast, and help you do the same. 🤝 Be part of a dynamic, diverse, and talented global team. 🌍 100% Remote, USD competitive salary, paid time off, and more. Job Responsibilities We're looking for a Growth Marketing Lead, Amazon to own profitable growth across our Amazon business. This is not a traditional marketplace management role. You will operate as the business owner for a portfolio of brands, products, and countries, driving revenue growth, profitability, organic ranking, advertising performance, conversion optimization, promotional strategy, and marketplace health. You'll work cross-functionally with Advertising, Supply Chain, Demand Planning, Creative, BI, Finance, Customer Care, and Amazon support teams to identify growth opportunities, remove blockers, and scale performance. • Own the growth, profitability, and performance of assigned Amazon brands and product portfolios. • Develop and execute growth strategies across Amazon Advertising, organic ranking, promotions, and conversion optimization. • Lead product-level business planning, identifying opportunities to scale revenue while protecting margins. • Drive Amazon PPC strategy and manage external agencies to ensure execution aligns with business objectives. • Improve product visibility, organic ranking, and non-branded sales through data-driven keyword and content strategies. • Partner with Creative teams to optimize PDPs, customer experience, and conversion performance. • Lead promotional planning, pricing initiatives, and marketplace growth programs. • Monitor marketplace health, proactively identifying and resolving issues that could impact revenue or profitability. • Collaborate with Supply Chain, Demand Planning, Finance, BI, and Customer Care teams to support sustainable growth. • Build scalable processes, reporting frameworks, and operating rhythms that improve execution and decision-making. • Translate data into actionable insights and present business recommendations to senior leadership. • Identify automation and AI opportunities that improve efficiency and accelerate growth. • 5+ years managing Amazon marketplace businesses. • Strong grasp of PPC, TACOS, ACOS, CVR, AOV, BSR, organic ranking, and contribution margin. • Proven ability to diagnose product-level performance and spot growth opportunities. • Experience managing agencies and external partners. • Strong analytical and commercial decision-making skills. • Advanced proficiency with spreadsheets, dashboards, and performance reporting. • Excellent project and stakeholder management. • Strong written and verbal communication. • Thrives in a fast-paced, highly accountable environment.